Postal & Leaflet Campaigns

Direct mail continues to be a powerful marketing tool, providing a tangible way to reach your audience. At Chic Digital, we offer fully managed postal and leaflet campaigns tailored to your business objectives. From concept to delivery, we ensure your message stands out and reaches the right people at the right time.

Postal and Mailing Campaigns

Business Campaigns

Business-to-business (B2B) postal campaigns require a tailored approach that connects with decision-makers in a professional manner.

Targeted Lists

Develop highly targeted mailing lists based on industry, company size, and key decision-makers.

Compelling Content

Craft informative, persuasive content that highlights your brand’s value proposition.

Brand Visibility

Deliver physical marketing materials that help your business stand out, increasing your visibility and credibility in the business world.

B2B Mailing Campaigns
B2C Mailing Campaigns

Consumer Campaigns

In the business-to-consumer (B2C) space, direct mail can be a highly effective tool for creating brand awareness and driving sales.

Effective Mailers

Create compelling, visually appealing mailers that grab attention and encourage action.

Targeted Messaging

Use personalisation and segmentation to deliver messages that resonate with different audience groups.

Timely Delivery

Ensure timely delivery to maximise the impact of your marketing message and drive customer engagement.

Our managed postal campaigns include:

01
Campaign Strategy

We work with you to develop a strategy that targets the right audience based on your industry and business goals.

02
Creative Design

Eye-catching, professional mail and leaflet pieces designed to engage and inform your target market.

03
Print & Fulfilment

We handle all aspects of print production and fulfilment, ensuring high-quality materials are delivered promptly.

04
Data Management

Our data experts ensure your campaigns are GDPR-compliant, using accurate, up-to-date, and properly opted-in mailing lists.

05
Reporting & Analysis

Track the success of your campaign with detailed reporting on response rates and overall performance, helping you optimise for future campaigns.

The Benefits of Managed Postal Campaigns

Direct Audience Engagement

Direct mail provides a physical presence, ensuring your message is seen and remembered by your target audience.

High Conversion Rates

People are more likely to engage with a well-designed physical piece of mail, driving higher response rates compared to digital marketing alone.

GDPR-Compliant Data

Our commitment to GDPR compliance ensures your campaign is legally sound, protecting your brand’s reputation while targeting the right audience.

Customisation

Every element of your postal campaign is tailored to your specific needs, ensuring that your message resonates with your target audience.

Key Tips for Leveraging Consumer Data Effectively

Postal marketing, like digital marketing, must comply with GDPR and PECR (Privacy and Electronic Communications Regulations). Chic Digital ensures every postal campaign meets these standards by:

Marketing Lists | B2B Data | B2C Data
Data Protection

We only use GDPR-compliant data that has been legally obtained and properly opted-in, protecting your brand from regulatory risks.

Data Transparency
Transparency

Our postal campaigns provide clear and accurate information, respecting the privacy rights of your audience.

Retention & Security
Retention and Security

Any data used in postal campaigns is securely stored and handled in accordance with GDPR rules.

For more on postal marketing compliance, refer to the ICO website for detailed guidance.